An exciting conference that featured 1300 attendees, 5 stages, 35+ speakers, a 42 ft. wide plant wall, a meditation bus for guests to decompress in-between sessions, an outdoor patio for fitness classes from celebrity trainers, a Kombucha bar, a gifting suite, pre-conference promo including a Time-Square ad, and more. I had the honor of leading the full in-house strategy, creative and production.

Role: Director of Experiential, Mogul