CHIME X LEAGUE FITS EXPERIENCE AT WNBA ASW ‘24
The SLAM Media team came to us looking to accomplish a dynamic League Fits-centered experience at WNBA All-Star Weekend 2024 in Phoenix, Arizona. Additionally, they confirmed key sponsorship from Chime and wanted to ensure Chime’s identity was woven into programming. We created a two-day pop-up that merged finance, fashion and sports. The experience included a discussion panel, ‘Fit-Check Tunnel’ photo-ops, custom screen-printing, a Chime hoop bus, drinks from Crown Royal and more.
Role: Senior Creative Strategist
Agency: Six Degrees Creative